Behavior Change Cornerstones: A Risk Reduction Model for Justice System Professionals
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This customer received 29 logo designs from 21 designers. They chose this logo design from Digital Waltz as the winning design.
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We are looking to brand an initiative that is tentatively titled “Behavior Change Cornerstones: A Risk Reduction Model for Justice System Professionals.” At the core of the initiative is an approximately 100-page web-based document, aimed at justice system practitioners and planners, that articulates specific correctional practices that all jurisdictions should implement in order to reduce the likelihood that justice-involved individuals will reengage in criminal activity thereby increasing public safety.
Key to the initiative is the concept of tiers and building blocks. BCC is comprised of three tiers:
• Infrastructure requirements (e.g., policies, assessments, and tools essential in working with justice-involved individuals)
• Intervention requirements (i.e., specific interventions to promote behavior change)
• Quality assurance requirements (i.e., measures to ensure that the BCC model is followed with fidelity)
Within each tier, BCC identifies the necessary components, known as Essential Blocks, required for behavior change in justice-involved individuals, as well as Enhancement Blocks, practices that may be needed to serve a specific sub-group of justice-involved individuals or which a jurisdiction might pursue if it has sufficient resources.
We seek a designer who can help us rename the initiative, while keeping in mind the concept of building blocks that require the presence of activities and services before the next block can be successfully implemented, and create a logo that will appear throughout the document. This request is the first step in the development of an entire branding campaign.
Target Market(s)
Justice System Professionals
Logo Text
Cornerstones
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Requirements
Must have
- As a part of this project we seek help renaming the document, along with designing the logo. We think the word "cornerstones" or something similar communicates well the core content of our material.
Should not have
- Please do not use a script font.