• C$160

• 70 designs

• 14 designers

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Logo Design Brief

We need a logo design for an innovative product. The product will be marketed to high end equine athletes. The design needs to be simple so that it can be embroidered, yet catchy so that it can be recognizable with the stand alone symbol.
I would like a second design which would be a 2 letter brand, similar to a cattle brand with the letter K and E. This brand will be used to burn the symbol onto leather wear points.

Target Market(s)

Working horses, pleasure horses, performance horses

Industry/Entity Type

Product

Logo Text

Kinequus

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A symbol that embodies the company in the absence of the name. The symbol and name must be complex, yet simple enough to embroider or brand on an object.'
• The name combines 'Kinesiology' and 'Equus' which encompasses movement of the horse.

Nice to have

• A brand as well as a logo. The brand, like a cattle brand, with the letters K and E, stylized that can be used to imprint on leather.

Should not have

• Too much complexity

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