Chalkstyle. New Food Truck in Madrid.
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This customer received 34 logo designs from 17 designers. They chose this logo design from qsoenda as the winning design.
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It´s a vintage truck (Mercedes MB 140), we are going to offer sandwiches appetizers and drinks. The truck name is "KOMETELO" which means "EATIT" in Spanish. We don´t want an obvious logo (with a sandwich drawn for example) We are looking for a versatile logo that we can use in future trucks that sell other products. The truck will be painted in black with several phrases written in white so the logo should match somehow. See attached ref pic.
Target Market(s)
25-45 years old, women and men. Young Urban Professionals.
Logo Text
KOMETELO
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Other font styles liked:
- Creative freedom
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Creative freedom
Nice to have
- It should transmit "good food" "gourmet food"
- It would be grate to see some vertical proposals.
- Separating syllables as in "Misako" (attached picture reference) vertically or horizontally could be cool.
Should not have
- Nothing too obvious.
- Despite the truck is black and white the logo could have some colour, nevertheless it should somehow fit in a black and white truck, it can also be in greyscale.