TrackOne Studio Rebranding - New Logo Required For Software Company

Want to win a job like this?
This customer received 15 logo designs from 8 designers. They chose this logo design from sbelogd as the winning design.
Join for free Find Design JobsLogo Design Brief
TrackOne Studio is a custom software design company that works exclusively in the K-12 education space. We design software applications for schools which help school leaders and teachers analyse and present academic data. Our data analytic techniques help schools identify students, subjects, and cohorts who are performing well or struggling academically. See our website: www.trackonestudio.com for more information. I have also attached some of our current brochures.
In terms of design we are very open to suggestions. We would like to maintain our use of blues if possible but would be happy to change the tone. We do not necessarily want to emphasis education or schools in our logo and would prefer to focus the design on variations of our company name "TrackOne Studio".
We like concepts that are more modern / abstract and perhaps focus on the "Track" component of our name. As such we have attached some inspiration (http://www.shutterstock.com/pic-89130838/stock-vector-abstract-color-metro-scheme-background.html?src=gsu4uoMoZTnskqRTdfEpiA-1-1
http://www.shutterstock.com/pic-61237798/stock-vector-editable-vector-subway-map-in-shape-of-a-tree.html?src=CjZi1AyRcaz7RIq5WN0pAw-1-6
http://www.shutterstock.com/pic-61237789/stock-vector-abstract-editable-vector-background-of-a-subway-map.html?src=pp-same_artist-61237798-CjZi1AyRcaz7RIq5WN0pAw-2&ws=1).
We are very open to other suggestion outside of this brief and would welcome creative suggestions.
The final design should show that TrackOne Studio is a modern software development house which helps schools to ensure students are tracking to a successful outcome. The final file format should be in .eps format for use on a variety of media.
Target Market(s)
Education
Industry/Entity Type
Education
Logo Text
TrackOne Studio
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.