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Tri Fold Flyer for an IT Consulting Company
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This customer received 8 flyer designs from 3 designers. They chose this flyer design from ESolz Technologies as the winning design.
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US$220
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8 designs
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3 designers
Flyer Design Brief
We need to redesign a retail flyer and gear it towards our Commercial/Small Business/Corporate clients. We are moving away from all retail services and are committed to the Business customer, specifically small business. Our goal is to have a Color Tri Fold that can be printed or emailed to a prospective customer. We want to have key points that grab the readers attention and peak their interest to call for more information. In addition we want to focus on our Strengths:
We specialize in Small Business Information Technology Services like:
Support Services for Servers, workstations, Networks, Firewalls, Virtual Machines,
Cloud Based Services - Centralized file storage, Email hosting, Website hosting, Software on Demand Services.
On site and Remote support Services - Computer hardware and software, virus Removal, Security, New computer Sales and Service
VPN Services (Securely connect remote offices)
Firewall Sales and Service - Stop Hackers, Secure Data, Monitor/Restrict Employee Internet Access.
Virtualization Services: Convert Physical Servers into Virtual Services, scale easier and reduce resources (manpower and money)
Virus Removal - Stop data theft, reduce email SPAM, secure data.
Offsite Data Backup - Secure nightly automated offsite data backup to the cloud.
Updates
We want to take this flyer and do a few things
1) Makeit more professional and less appeal to the retail crowd. (remove the whitemen, etc..) We are targeting small business customers (less than 50 computers)and NO retail.
2) Wewant to make this into a Trifold that we can pass out to our prospective clientswhen we do a cold call. The outside needs to be catchy on the fold thatyou see so we “sell them a message” and get logo awareness and brandingin their head. I was thinking something catchy like:
·Small Business Computer Repair
Or
·Fixed Cost IT Support Services
I
IU
Added Thursday, March 21, 2013
Keep the Design ideas flowing, they are starting to look good!
Added Sunday, March 24, 2013
Target Market(s)
Our Target market is the small business client that has less than 50 employees/computers and needs an IT consulting firm to help them with either outsourcing or support services. We offer remote support, and on-site support and our claim to fame is dedicated support staff committed to personal service.
Industry/Entity Type
Computer
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be a clean, professional, Tri fold that can be handed to a client looking for our services. It can be setup as a mailer but that is not the intent of the Tri-Fold. It Must help sell our services and entice the customer to give us a call.
Nice to have
- Color, Key focal points, modern Artistic Style, Marketing genius and the ability to set us apart from the competition.
Should not have
- Should not look cheap, cheesy, fun or silly. We are after a more serious crowd that is looking for professional support and positive attitude that we can provide.