• £120

• 27 designs

• 18 designers

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Logo Design Brief

Need a logo design for a vintage style vegan, veggie & gluten free pop up "concept caterers" for festivals, events and weddings. The idea is retro, fresh, organic, family orientated, community based, healthy eating, eating together, fresh air and adventures.The business will be supplying healthy pre-booked picnics/ delivery breakfasts/ tapas & snack boxes for events- along with fresh "paper bag picnics" for walk in customers.

We want to show that healthy eating can be fun, inclusive, family friendly and convenient. We aim to support local community projects- hence the idea of "the village green" -an umbrella name for the business that allows scope for development in other areas- ie: sponsoring schools to grow their own fruit and veg and providing them with the kit, supporting school breakfast club projects to ensure children get the start they need to learn, cottage industries making unusual handmade items and local community allotment groups, food banks, homeless "picnics" etc We have to start small and be very localized to begin, but aim to be able to help the distribution and storage of fresh products for those in need on a national basis- while providing great recipes or pre-packaged picnics through the support of our clientele working together to help others. We have loads of ideas and the possibilities are endless.

This isn't about making money and becoming rich. This is a lifestyle choice and hopefully a blend of a successful business that can become a part and parcel of the wider environment; educate about the food we eat, where it comes from, make healthy food fun, delicious and accessible. At the same time we want a professional logo to show we mean business and hopefully, one day, shame the "big boys" into doing more for the communities they take their profit from.

We love the concept of the village green as the hub for communities, where people come together and have fun and like the idea of a logo possibly reflecting vintage village signs, 1950's advertising or, well, anything else! We would like to use green- a very "British" racing green as our main colour and not have too many colours so as to not spiral printing costs for ourselves. A simple logo that would translate well into other areas (aprons, stickers for food seals, cool bags etc) would be ideal. Have attached a concept idea file, but really I have NO IDEA - unfortunately I'm not creative in the way you guys are. So I need your help. Generally think famous five, 1950's advertising, adventures, health, lashings of ginger beer, retro, wholesome fun with a modern "today" twist. I'm asking a lot, I know, but I also know someone will share that vision too. Thanks so much x

Target Market(s)

Families, health conscious 20-70's, festival goers

Industry/Entity Type

Events

Logo Text

The Village Green

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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