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"Gas Monkey" Restaurant, Bar and Grill Logo
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This customer received 154 logo designs from 36 designers. They chose this logo design from Gigih Rudya as the winning design.
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A$320
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154 designs
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36 designers
Logo Design Brief
The Brief
GAS MONKEY is a restaurant, bar and grill that will carry the “GAS MONKEY” name.
We are looking for a logo to use for all our branding
Our motivation is to establishing a new exciting brand for Christchurch, New Zealand that is Edgy’ and neighboring suburbs can relate to.
The concept is around a casual diner, powered by ‘GAS’, to accompany the grill.
The logo needs to represent an eatery and bar foremost, the monkey needs to be cool sophisticated and slick yet also be family friendly (not scary). Even though Gas is in the title, gas pumps and the like do not represent well with food.
I have attached an image I have worked on only as a guide or it maybe used. Prefer black and white and something that can be reversible. Also if the words can be exterior to the monkey image then we can move them around as needed.
Updates
Project Deadline Extended Reason: There are some good ideas in some of the logo's but no-one has nailed it yet.I have update the brief and included some images so please read it thoroughly and have another go.Thanks and good luck.......I'm hoping for a winner! Added Monday, April 13, 2015
Target Market(s)
Young adults, older adults, couple having a drink, mates watching a sports game and mum, dad and the kids
Industry/Entity Type
Restaurant
Logo Text
Gas Monkey with an appropraite drawing incorporating a monkey (any species dependant on how you read the brief)
Logo styles of interest
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Text that is separate from the image ie if the image alone was to be used on a wine glass with no text. A logo where the text can be easily changed from quite wide to on top of each other ie front of building, long and narrow. Front of menu short and narrow.
- Also, only text needed is the words Gas and Monkey. we haven't decided on the buy line yet. it could as simple as "eat drink"
- BLACK WHITE AND RED
- Monkey would be good to have sunglasses and maybe pulled down with a wink or monkey looking over the top.
Nice to have
- incorporate 1 colour if needed, maybe red as our local team colours are red and black
Should not have
- No SMOKES No gas pumps
