Innovative "Smart" Carry On Suitcase Needs a Logo Design
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This customer received 69 logo designs from 32 designers. They chose this logo design from sbelogd as the winning design.
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Logo Design Brief
We design, manufacture, and market carry on suitcases that fuse together technology software and hardware to create a less hassled and enhanced packing experience for savvy travelers. We are in need of a distinctive logo that not only looks great printed or on electronic devices, but would also work embossed on a metal badge on the front of the suitcase itself.
To facilitate this, designs must be visually appealing in both 4-color and black and white.
Our company prides itself on rebellious but believe in elegant design.
Please see the attached jpg for our purple and gray color palette. Not all the purple hues need to be used in the design.
Updates
Project Deadline Extended
Reason: We will be increasing the budget and are hoping to get more submissions.
Keep up the good work
Added Monday, April 6, 2015
Target Market(s)
Our target market are affluent 21-50 males and females, who love technology and travel. These are the people who wait in line for the latest iPhone.
Industry/Entity Type
Software
Logo Text
Fuzion Case - Technology and Travel Together Like Never Before
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern sleek feel.
- Must be legible big or small and look great on a metal badge. It must contain an icon besides the name treatment that can be used on it's own.
- It must look EXPENSIVE.
Should not have
- No suitcase in the logo, no retro design themes, no kitschy fonts.