Sociotechnologix - how do you integrate culture, processes, and technology?

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This customer received 39 logo designs from 15 designers. They chose this logo design from iNess as the winning design.

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Logo Design Brief

We are a business that provides services and software to the healthcare industry. We help them understand the organizational culture, the level of skill they have in process improvement, and the safety of their information technology systems, and how these things interact to produce the "whole." The logo will be the words "Sociotechnologix, LLC" alone, or could include the "tag line" of "Culture • Process • Technology" Open to colors, but lean toward healing colors (e.g. greens, blues, purples). It seems we need to emphasize the "X" in Sociotechnologix, as it is an unusual spelling, AND, it implies and intersection of culture, process, and technology. Our goal would be for the logo to communicate integration or entwinement or wholeness in a professional manner consistent with the healthcare audience. The logo should support making a distinctive App icon for Sociotechnologix.

Target Market(s)

Healthcare leadership, including care providers.

Industry/Entity Type

Healthcare

Logo Text

Sociotechnologix, LLC (and could include the words "Culture, Process, Technology"


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Other font styles liked:
  • Designer's Choice

Colors

Colors selected by the customer to be used in the logo design:

0592cd
33a6d7
9bcb3c
abd037
0455a3
3176b5
85acd3
6c459b
876aae

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • A sense of integration — the logo needs to communicate more of the "socio" i.e. humanistic characteristics than the technical/mechanical. The word "Sociotechnologix" must have the Trademark symbol "TM" in small letters. While I am open to different colors, and in fact encourage it, please create one version of your submission with this color scheme: Colors :
  • Green
  • C=86, M=18, Y=100, K=4
  • Blue
  • C=88, M=53, Y=0, K=0
Nice to have
  • Although I suggested colors, use your judgment.
Should not have
  • Should not feel/look "cold," or sterile.

Files
Download all files - 3.0 MB
Payments
1st place
US$160
Participation payments x 4
US$10
Total
US$200

Project Deadline
05 Apr 2015 14:04:59 UTC
Language

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