• US$200

• 34 designs

• 9 designers

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Logo Design Brief

At Project: Pangea, we are focused on connecting consumers directly to furniture craftsmen and artisans around the world. Everything from our products (handmade dining room tables) to our business practices are geared towards bringing people together in one form or another. Our name says it all, and we're looking for visual representation that also highlights our commitment to bringing the world together.

What we are seeking is a Brand Image that aligns with our ideals and vision. We are a young organization that values creative freedom and we're looking for a design that speaks to the following key ideas we'd like to convey:

- Organic/Natural
- Modern (in design, not materials)
- Hip, fashionable
- Pure
- Socially Responsible
- Balanced

(please see our Target Market section for more info on who our market is/what it consists of)

Our logo will need to be used in print media (business cards, etc) and digital media (website, email forms, etc.). While we are a furniture company, we're looking for our logo to be much broader - please don't include images of tables/chairs/etc. Ideally 2-3 colors is sufficient for what we're looking for, with a highlight on natural earth tones. **Please include a grayscale copy of your design as well.

Again, we value your creativity as artists and we're excited to see what comes out of your mind and onto the canvas!


*****EXTRA THOUGHTS*****

Think vintage modern - compass rose, old maps, weathered yet classy! Hope this helps!

Target Market(s)

25 to 40 years old
Highly Educated, young professionals
No typical ethnic background
Socially Conscious and aware of purchases: think Whole Foods shoppers

Industry/Entity Type

Digital

Logo Text

Project: Pangea

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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