• US$160

• 88 designs

• 28 designers

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Logo Design Brief

What: We are a small business olive oil/food product sales store (think flavored premium olive oils, vinagrettes, sea salts locally made products and the like) in Manchester, Vermont. The name of the company is "Olive & Ives". We require logo development for our company which will be on all of our merchandise sold at the store, mostly in the form of bottled and small sized packages products. For the bottle logo design, we would prefer to keep the design to one color, which would be printed onto dark colored bottles (template is provided by the distributor), however for other purposes such as storefront, website, etc. multiple colors can be used.

Specification: The top priority is that there is a template provided by the product distributor, for bottle printing, on which the logo design must be included with the following requirements:

"Artwork (submitted in 1) Vector based format (e.g. Adobe Illustrator) with all fonts outlined."

This can be worked out after a design is chosen.

Template is attached, and once again the logo design must be able to be applied to the Illustrator template (pdf provided as well for quick preview)


Target Demographic: Local patrons and visitors alike, as the store location is on Main street in downtown Manchester, which sees a lot of out of town visitors looking to shop. Age range 25+ we would think, as these are premium food products that are somewhat higher priced than general products of the same sort, although the products are still be affordable to most people shopping in this area.

Other stuff: We have a little bit of a split in our preferences for what we would like for our logo to look like. Some prefer a modern, minimalist, clean design representative of our product that is eye catching, and others are drawn to the aesthetic of having a variation of an olive tree as the logo. Sample images can be provided of what piques our interests, although creative license would be afforded to the developer and we are open to all ideas.

If this would be something that you can assist us with, please feel free to!

Thank you

Target Market(s)

Target Demographic: Local patrons and visitors alike, as the store location is on Main street in downtown Manchester, which sees a lot of out of town visitors looking to shop. Age range 25+ we would think, as these are premium food products that are somewhat higher priced than general products of the same sort, although the products are still be affordable to most people shopping in this area.

Industry/Entity Type

Small Business

Logo Text

Olive & Ives

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Logo styles of interest

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Font styles to use

Other font styles liked:

• go for it

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The company name "Olive & Ives" in the logo, not necessarily dominating the logo

Nice to have

• olive tree, branch, oil related graphic. be creative! (olive tree sketch in files for inspiration if going for a tree themed logo)

Should not have

• Keep in mind this design will need to be printed directly on a dark green bottle, likely in white, not on a label, see attached file.

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Files

Download all files - 2.8 MB