75mmH x 130mmW Display Advert

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This customer received 50 advertisement designs from 9 designers. They chose this advertisement design from ancolnn as the winning design.
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Advertisement Design Brief
This advertisement is to promote Income Protection Insurance.
Our concept is around the children's story - The Golden Goose... The short of it – which would you insure, the golden egg or the goose that produces the eggs? answer the goose of course! You insure your home, car and contents did you know you could insure the income that pays for all that!
We need this made into a visual treat…
PLEASE look at our website before designing. We need all our marketing material to be cohesive. www.justfsg.com
Essential:
• A goose (subtly prominent)
• A golden egg
• Tag line: Don’t let your goose get cooked… The Goose or the Egg?
Question: If you owned the goose that laid the golden egg, which would you insure –
Yes No (add check boxes)
Car
House (building/contents)
BUT
Is your income that funds all these insured
So which do you insure?
Get in touch with us...
Ph: 08 6424 8960
Address: Level 13, 251 Adelaide Tce Perth
Email: hello@justfsg.com
Website: www.justfsg.com
• Our logo
• BE CREATIVE!!
Printer’s requirements:
• 75mm high by 130mm wide
• PDF format
• Any pictures used must be submitted separately in EPS format
Please make sure the essentials are included and the requirements met…
To get a better feel of the company see our website – www.justfsg.com
Target Market(s)
Parents, Families, High earners, Income providers
Industry/Entity Type
Marketing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- • A goose (subtly prominent)
• A golden egg
• TTag line: Don’t let your goose get cooked… The Goose or the Egg?
Question: If you owned the goose that laid the golden egg, which would you insure –
Yes No (add check boxes)
Car
House (building/contents)
BUT
Is your income that funds all these insured
So which do you insure?
Get in touch with us...
Ph: 08 6424 8960
Address: Level 13, 251 Adelaide Tce Perth
Email: hello@justfsg.com
Website: www.justfsg.com
• Our logo
• BE CREATIVE!!