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InTheBeerAndNow™ needs flagship logo design
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This customer received 81 logo designs from 6 designers. They chose this logo design from S. Bala as the winning design.
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US$160
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81 designs
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6 designers
Logo Design Brief
Live in the Here and Now and Live InTheBeerAndNow™.
Fermenting Mindfulness and Drinking Great Beer is what we are all about. We LOVE great beer and we also know that "the now" is all we are guaranteed. Drinking high quality craft beer is a mindful activity; the proper glass, the color, the taste, the smell, the mouthfeel. Additionally, the Craft Beer Community is very mindful; they care about sustainability, reusable energy, their impact on the local environments in which they reside. That is what we want represented in our logo...Live InTheBeerAndNow™.
Updates
Hey Designers,
Thank you so much for your submissions. We appreciate them all. We will be eliminating a few designs and paring things down a bit to help make our decision process a bit easier. Unfortunately, it is Spring Break here in the NYC area so a few of our people are away with their families this week. Once they return we will have a vote and hopefully have our decision in a week or two. Thanks again.
InTheBeerAndNow
Added Monday, April 6, 2015
Target Market(s)
Craft beer drinkers that are also mindful and environmentally conscious.
Industry/Entity Type
Sustainability
Logo Text
(Live) InTheBeerAndNow™ (maybe: Fermenting Mindfulness as well)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- It must have InTheBeerAndNow™ or Live InTheBeerAndNow™. We would like "Fermenting Mindfulness" worked in but not as prominent.
Nice to have
- We are not married to it, but our thought was a pint glass filled with stout and a nice foam head with the foam dripping down the front of the glass to form a Buddha on the front of the glass. The Buddha would actually be InTheBeerAndNow™ and of the beer and now.