• €350

• 72 designs

• 27 designers

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Poster Design Brief

The International Union of Bakers and Confectioners (UIBC) created the "World Day of Bread" in 2006. It is celebreated each year together with the FAO "World Food Day" on 16th October.

After using different posters for a few years, UIBC decided to settle on a permanent poster some time ago, in order to allow people to recognize the poster long-term.

Now, UIBC feels that this permanent poster needs an update and modernization, apart from including the new UIBC logo.

Requisits:
1. Must include the new UIBC logo
2. The poster should reflect the importance of bread in the world and convey an image of health, innovation and tradition.
3. One version with text, one version without text
4. Text version: one poster for each of the four official UIBC languages:
ENGLISH: World Day of Bread / 16th October
GERMAN: Welttag des Brotes / 16. Oktober
SPANISH: Día Mundial del Pan / 16 de Octubre
FRENCH: Journée Mondiale du Pain / 16 Octobre
5. Colours must be defined with RGB colour code.

UIBC will take a decision regarding the new poster design during the next meeting of its Marketing Commission on March 24th, 2015. Therefore, please submit your proposals by 18th March in order to allow for pre-selection and modification requests.

More about UIBC at www.worldbakersconfectioners.org.

Industry/Entity Type

Marketing

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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