• A$250

• 23 designs

• 11 designers

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Graphic Design Brief

We need a text-based logo for a reviews website called Bouquets and Brickbats. The logo should include two graphic elements in conjunction with the text - a "bouquet" and a "brickbat". These graphic elements will be used separately around the site to designate if a business is good (via a bouquet) or poor (via a brickbat).

The site name comes from a old English phrase that describes whether someone deserves praise or not - ie do they receive a bouquet (of flowers) or a brickbat (a bat or paddle used to "spank" someone!)



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Target Market(s)

Users (n the vast majority of cases be 45 years of age or older) will be reviewing businesses in a service-based industry. They are quite often affluent and discerning, an even mix of males and females and they appreciate qualities such as diligence, responsiveness, communicativeness, professionalism, kindness, patience and care

Industry/Entity Type

Business

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• One or other of the graphic elements - bouquet or brickbat - will be placed against every business so must be clearly visible and distinctive when used in very small sizes and in large numbers on the same page. Must be memorable!

Nice to have

• Incorporation of the design elements within the text of the logo, or else positioned around the text.

Should not have

• Should not be overly fussy or detailed.