• US$160

• 27 designs

• 9 designers

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Advertisement Design Brief

The Task: Design a full page advertisement for placement in an industry trade show publication. Simple but powerful ad with a clean look.

The Company: Sentinel Consulting, LLC (www.sentinelgroup.us) will be placing a full page ad (details attached) in the annual trade show publication for the New York City Chapter of ASIS International (www.asisnyc.org). The worlds largest security association. We are a security consulting company that provides security consulting, security engineering, and security training services.

The Audience: Facility Security Directors, Retired Law Enforcement now in private security, and other security firms.

The Goal: The idea is to create an ad that truly stands out from the rest. Think outside the box. The Ad needs to speak volumes but say little. The lasting impression should be that we (Sentinel) are security solution providers, we fix security problems.

Example: A yellow banana peel and a foot in a dress shoe about to step on it with the wording; "Sentinel knows how slippery a security project can be, let us help you navigate your next security project"

or

Example: A puzzle making the word SECURITY and the wording; "Let Sentinel solve your next security puzzle"

Again, think outside the box. Simple and powerful.

Last Years Magazine: https://asisnyc.org/media/ASIS-Security-Director-2014.pdf

Target Market(s)

Security directors and facility directors of NYC buildings

Industry/Entity Type

Industry

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Ad Must Include:
• 1. Our Logo (attached)
• 2. Our Services (Security Consulting, Security Engineering, Managed Security Services, Security Training)
• 3. The slogan "We Know Security"
• 4. Our Address: One Penn Plaza, 36th Floor, New York, NY 10119
• 5. Our Phone Number: 888-793-9380
• 6. Our web address: www.sentinelgroup.us
• 7. Our email: info@sentinelgroup.us

Nice to have

• Images or artwork thats supports the idea of the Ad.

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Files

Download all files - 2.6 MB