Logo Design for Wurz Financial Services, financial planning and investment firm

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This customer received 122 logo designs from 42 designers. They chose this logo design from dripick as the winning design.
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Logo Design Brief
We are looking for a logo design for our company Wurz Financial Services, with offices in Toledo and Cincinnati, Ohio. From my grandfather’s humble beginnings as a brick layer, our family has been building foundations for decades. Today, we’re in the business of building the most important foundation: your financial foundation. Just like every house is unique, we believe every client is unique. We make sure everything we do honors the unique financial needs of our clients, from our commitment to the highest quality financial service, to the way we engage with our clients and community. In a digital age that has become robotic and impersonal, we still do business the good old fashioned way—face to face. Every day, we are bombarded by voices telling us about stocks, bonds, the markets and what to do with our money. It can be overwhelming! That’s why we believe in a personalized approach the puts the client first. Our goal is to use our knowledge, experience and expertise to help clients meet their goals, and to find financial freedom and peace of mind. We provide financial products and services to individuals and families. Our services include comprehensive financial planning, insurance planning, investment management, retirement planning, estate planning, income tax planning and budgeting. Additionally, we offer insurance products, investment products and asset management to fit the client’s unique needs and best interest. I would like to see designs both with and without the Wurz Financial Services name. Traditionally, we have simply used an upper case "W" as our logo. I've attached a photo of our traditional business card. I would like to see some variations of that, but also would like to explore other designs. I'm looking for something that has a traditional feel, but is still relevant in 2015 and not outdated. I would like to see designs that use blue--the color of trust and loyalty. Other colors are welcome, but blue should be incorporated. The final design should communicate trust, financial safety and wealth accumulation.
Target Market(s)
Wealthy individuals, retirees, professionals, families
Industry/Entity Type
Asset Management
Logo Text
Wurz Financial Services
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The color blue must be included, not necessarily the only color.
Nice to have
- Would like to see some designs with the traditional "W" and some without.