Rack Card & Postcard Design for Northern Lights Tour Company

This is what Williams LLC was looking for in their brochure design

We are looking for a creative redesign of our rack card for our Northern Lights Tour Company. The new rack card should be 4x9 inches and will be placed in visitor centers and airports in our area. We want it to stand out and attract attention, especially the top part of the card, as this is what will be most visible when displayed in racks.

Design Details:

Content: Please include all the current information from our existing card, except for any references to the Hot Springs and Ice Museum. We want a fresh look while keeping the content relevant and easy to read.
Top Visibility: The top of the card should grab attention since it’s the part that will be seen above other cards in the display.
Postcard Back: Here’s the fun twist—we’d love for the back side of the rack card to also function as a postcard. Our idea is that clients can send a short message to a loved one, and in doing so, these cards can travel the world, spreading awareness of our tours in a fun a… Read more