Inspired by the iconic imaginary of the kookaburra, the fauna and Opera House.

Submitted to logo design contest: New South Wales (NSW) Government Logo Contest

Logo designer | Brandsimplicity
DESIGNER

Brandsimplicity

Comments & Discussion

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i like your typography

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  |   25 Jul 2009

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sweeet one fabian! i love it!!

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  |   29 Jul 2009

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Nice font choice buddy ;) Although I still see a Kiwi Great colour palette too!

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  |   30 Jul 2009

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Thanks guys :)

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  |   01 Aug 2009

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This is tough to beat... nice work :)

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  |   02 Aug 2009

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Working for the government in two states of Australia as Design Manager, (more than 15 yrs) I would say this logo would be to complex, to expensive to reproduce given the paper quantity a dept goes through every month and finally its more a logo for a federal government project...'saving kookaburras in captivity'.... Also what happens to the detail when its reduced to business card size?

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  |   06 Aug 2009

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excellent !

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  |   07 Aug 2009

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This is a cool different design, much more dynamic than most! I see a kookaburra, but it could very well be a lyrebird (NSW too)! Fine tuning, but the thing that gets to me is the kerning between the S and W, there's lika a white triange in between them. You could shift them together or the N and S apart. But awesome!

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  |   09 Aug 2009

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Another great design by Fabian! I love how he always decides to crush down the 'usual approaches' and offers an interesting and original twists. I don't see a problem here when the mark gets downsized, it might even work nicely balanced on the left side of the text part. Also, since I love options for further brand development, this one offers a few sub branding options just by using colors (structure of the organization) or shapes (communication).

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  |   10 Aug 2009

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Awesome job Fabian! As always :-) I love the colors a lot!

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  |   11 Aug 2009

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Nice job, Fabian. I'm not sure that the printing costs are that much of an issue anymore with today's printing technologies. It has a nice feel to it and could be adapted to different color configurations as needed.

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  |   14 Aug 2009

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New and refreshing look. Good work Fabian.

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  |   14 Aug 2009

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Another elegant and eye-catching design Fabian. Well done.

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  |   17 Aug 2009

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Refreshing but Opera House inspired design for the government logo? Bit of a stretch IMO, I see a generic bird, not characterized enough to be even considered as kookaburra even though we know what it is.

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  |   18 Aug 2009

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Thank you everyone so much for your kinds words. I really do appreciate it.

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  |   19 Aug 2009

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Thank you everyone so much for you kind words. I really did appreciate it.

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  |   19 Aug 2009

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Thank you everyone for your kind words. I appreciated it :-)

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  |   19 Aug 2009

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Although there's no waratah as described in the brief, I like this design because of the (negative) cute bird!

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  |   19 Aug 2009

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why focus on sydney only. NSW consists of other cities as well. hmmmm too cartoony too

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  |   19 Aug 2009

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The design does not look so original as it looks like some logos I have come across before. Moreover, using inspirations focusing on Sydney alone reflects a bit of parochialism and denies the unity of spirit needed to represent the great territory of New South Wales.

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  |   19 Aug 2009

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Colours is not really an issue as this could be made into three spot colours using overprint (although the black might be a bit off + drying time).

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  |   20 Aug 2009

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can't see this as a logo that represents nsw, odd looking and too cartoony. not official enough.

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  |   29 Aug 2009

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can't see this as a logo that represents nsw, odd looking and too cartoony. not official enough.

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  |   29 Aug 2009

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i LOVE THIS JOB

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  |   02 Sep 2009

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